5 Action items to get you up to speed on GA4 — Optizent

As you might already know, Universal Analytics (also called GA3 or UA, the old version of Google Analytics) will stop collecting data as of July 1st, 2023.

The new version GA4 will be your only choice if you plan on using Google Analytics.

So time to get up to speed on GA4 is now, even though you still have a few days before UA goes away.

Using GA4 now will give you enough time to get familiar with the new interface of GA4. Not only is the interface new but the underlying data model is different as well. From my experience and working with several clients, I can assure you that the new Google Analytics (g4) is better than the old version but it does lack many capabilities that the old version provided

However, it will take some time to get used to the new Google Analytics. If you are feeling overwhelmed with this version of Google Analytics then you are not alone. You will start to appreciate it once you properly learn it and use it.

To quickly get you up to speed and master GA4, I have a course that you can enroll to master GA4 — GA4 Zero To Hero — Complete Google Analytics 4 course.

Here are 5 action items for you that will make it easy for you to learn GA4:

1. Reports: Click on the left-hand menu option called “Reports”. This is the section that shows you all the pre-defined reports that GA4 provides. As you will notice, the number of pre-defined reports is much…